top of page

Search
All Posts


When Culture Shapes Campaigns: What Apple's Korean Ad Teaches Global Marketers
When Apple quietly changed its latest iPhone AirPods ad in Korea by removing a hand gesture that was included in global versions of the same ad, it sparked more than just online interest.

Raffles Kuala Lumpur
Oct 23, 20254 min read


SIGNATURE DESIGN LANGUAGE: How Icons Make Brands Unforgettable
In the context of this article, 'signature design language' refers to the unique visual elements that a brand consistently uses across its products, creating a visual identity that is instantly recognizable to consumers.

Raffles Jakarta
Oct 23, 20253 min read


When Collecting Becomes an Art: Taylor Swift and the Culture of Iconic Fashion Collectors
Collecting is more than just owning things in the world of luxury and art; it's also telling stories.

Raffles Kuala Lumpur
Oct 22, 20254 min read


Icons That Defined Luxury: From Cartier's Love to the Legends That Shaped Brands
In the world of luxury, there are timeless moments when a single creation transcends its material form

Raffles Jakarta
Oct 22, 20254 min read


The World's Most Exclusive Fashion Boutiques: Lessons From Bijan Pakzad
The House of Bijan on Rodeo Drive in Beverly Hills is one of the most exclusive boutiques in history. When the name Bijan Pakzad comes up, the fashion world immediately thinks of it.

Raffles Jakarta
Oct 21, 20253 min read


JACOB & CO IN THE SKY: WHEN HIGH-END BRANDS BUILD CITIES
Luxury has always been about pushing boundaries. For centuries, fashion houses and watchmakers have set the standard for taste and culture.

Raffles Jakarta
Oct 21, 20255 min read


When Supercars Meet Superstyles: Ferrari, Mansory, and the Fashion Crossover
Today, luxury isn't just for the industry it came from. Big names like Ferrari, Porsche, and Mansory are demonstrating that their impact extends far beyond the car industry by merging lifestyle and performance.

Raffles Jakarta
Oct 20, 20254 min read


When Art and Fashion Come Together: Louis Vuitton and the Never-Ending Conversation Between Canvas and Couture
Louis Vuitton's Spring/Summer 2026 collection once again redefined the intersection of art and fashion in the grand halls of the Louvre Museum, a place steeped in the history of the world's most renowned artworks.

Raffles Kuala Lumpur
Oct 20, 20254 min read


Reinventing Luxury: How Bottega Veneta's Cabat Bag Reflects the Shifting World of Fashion Power
The Cabat bag from Bottega Veneta, a product that epitomises simple elegance and high-quality craftsmanship, is more than just a fashion accessory.

Raffles Jakarta
Oct 20, 20254 min read


Innovative Fashion: Running Shoes Have Evolved, and They're Getting Even Smarter
Back then, a pair of running shoes was all about comfort, traction, and performance. But now, it's a whole new game. The convergence of fashion and technology has propelled the evolution of running shoes at a rapid pace.

Raffles Kuala Lumpur
Oct 17, 20254 min read


YOUR FUTURE CEO SELF STARTS HERE. FIND OUT HOW AN MBA FROM RAFFLES PREPARES YOU FOR TOP ROLES ACROSS ASIA AND BEYOND.
Why an MBA Matters More Than Ever
In today’s rapidly evolving business environment, innovation, leadership, and strategic thinking are crucial, particularly in fast-growing regions like Southeast Asia.

Raffles Jakarta
Oct 17, 20252 min read


Diamonds of Tomorrow: Sarah Jessica Parker and the Rise of Eco-Friendly Luxury
Sustainability is no longer just a side note in the luxury fashion and jewellery industries; it is becoming the main story.

Raffles Jakarta
Oct 17, 20253 min read


Nike's Highs, Lows, and the Power of Event Marketing in Fashion Management
Nike is not just a brand; it is a cultural force. It has always been at the forefront of marketing sports as a way of life. Its famous 'Do It ' campaign in 1988, which featured iconic athletes like Michael Jordan and later Serena Williams, and its bold moves in digital storytelling are just two examples of its cultural influence.

Raffles Kuala Lumpur
Oct 16, 20253 min read


BRAND STRATEGY 2.0:HOW LLMS NOW DECIDE BRAND VISIBILITY
Beyond SEO: Branding in the Age of LLMs

Raffles Jakarta
Oct 16, 20253 min read


Richard Quinn Spring 2026 Ready-to-Wear: Opera, Couture, and the Power of Spectacle
The Spring 2026 Ready-to-Wear collection by Richard Quinn was a dramatic symphony of fashion, set up like a big opera.

Raffles Jakarta
Oct 16, 20253 min read


From Scrolls to Sales: How TikTok Live Commerce is Transforming the Beauty Industry
From a platform known for viral dances and beauty tips, TikTok has swiftly transformed into a global shopping hub, redefining the retail landscape, especially in the beauty industry.

Raffles Kuala Lumpur
Oct 15, 20254 min read


THE STRATEGIC ROLE OF OPERATIONS MANAGEMENT IN DRIVING BUSINESS SUCCESS
People often think of innovation, great marketing, or a charismatic CEO when they think about what makes a business successful. Operations management is just as important as these other things, but it's often overlooked.

Raffles Jakarta
Oct 15, 20252 min read


TikTok Shop Meets Pasar Tanah Abang
Indonesia is a place where tradition and technology meet. The country's largest offline market is a hub of chaos and creativity, while TikTok Shop's digital ecosystem is expanding rapidly.

Raffles Jakarta
Oct 15, 20254 min read


HOW EDUCATIONAL INSTITUTIONSFOSTER CREATIVITY FOR STUDENT WELL-BEING
The importance of well-being in education
Student well-being is not just a desirable outcome;

Raffles Milano
Oct 14, 20254 min read


Billions of Eyes, Billions in Style: Fashion Marketing at the FIFA World Cup
The FIFA World Cup brings people together from all over the world, and it's not just about soccer. The World Cup is the biggest marketing event for brands in all fields.

Raffles Kuala Lumpur
Oct 14, 20254 min read
bottom of page








