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A Testament to Visionary Brand Management: Richard Mille
Richard Mille is one of the few names in haute horlogerie that people respect, admire, and want to own. Richard Mille is known for making watches that combine cutting-edge engineering with artistic vision.

Arman Poureisa
1 day ago4 min read
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ASEAN TOURISM 2025: Redefining Travel Through Innovation, Sustainability, and Cross-Border Collaboration
As Travel and Tour World (2025) reported, the ASEAN Tourism 2025 initiative is the result of strategic collaboration among Singapore and other ASEAN countries, including Thailand, Malaysia, Vietnam, Indonesia, Cambodia, and Laos. This partnership, driven by the vision of our policymakers, aims to revolutionize the tourism industry through digital innovation, sustainability, and inclusive growth. The ultimate goal is to position Southeast Asia as a global leader in eco-friendl

Arman Poureisa
1 day ago3 min read
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The Aftermarket Advantage: How Resale Value Redefines Luxury Fashion Marketing
In today's changing fashion economy, luxury doesn't stop when you buy something; it starts there. The value of luxury goods on the resale market is now one of the best ways to gauge a brand's worth, the quality of its craftsmanship, and the loyalty of its customers.

Arman Poureisa
2 days ago4 min read
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Emotional regulation stands as a cornerstone of academic excellence
In today’s education environment, academic achievement is often celebrated as the ultimate goal, while emotional regulation is treated as secondary

Raymond AUGESTIN
3 days ago5 min read
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How Ralph Lauren's New AI-Focused Leadership Is Redefining Luxury Fashion Marketing and Management
Ralph Lauren (RL) has made a bold move in a time when algorithms shape taste and personalization defines loyalty.

Arman Poureisa
3 days ago5 min read
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Business Studies as Cross-Disciplinary Knowledge
he future of business education isn’t about learning in silos—it’s about learning to connect, collaborate, and create across boundaries.

Jasbeer Kaur DHILLON
4 days ago2 min read
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How Uniqlo Outperformed Gucci and Redefined Modern Fashion Marketing
Uniqlo's leapfrogging of luxury brands like Gucci in total sales is a revelation that has left the fashion world both surprised and intrigued.

Arman Poureisa
4 days ago5 min read
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A Picture of Being Together / A Legacy in One Frame
A family portrait is more than just a picture; it's a quiet sign that you belong. In many cultures, it stands for unity, a shared past, and the emotional connections that keep people together.

Joseph YAP
5 days ago2 min read
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The Diamond Screen: How Tiffany & Co. and Netflix Redefine Luxury Through New Media
When Tiffany & Co. unveiled their groundbreaking partnership with Netflix for Guillermo del Toro's highly anticipated Frankenstein, the luxury marketing sphere was set ablaze.

Arman Poureisa
5 days ago4 min read
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Beyond Brilliance: The Evolving World of Luxury Jewellery Marketing & Management
The House of Van Cleef & Arpels' Art Deco Centenary Exhibition in Tokyo was more than justa celebration of design; it was a masterclass in how to tell stories about luxury.

Professor Simon LEUNIG
Oct 244 min read
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Fur, Fashion & Fame: How the Petwear Industry Became the Next Luxury Frontier
When Streetwear Meets Paws, Adidas has done it again, but this time, it's not for athletes or sneakerheads.

Arman Poureisa
Oct 244 min read
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Timberland, The Last of Us, and the Power of Entertainment Collaborations: When Fashion Meets the Screen
Collaborations between fashion and entertainment have evolved into one of the most innovative marketing tools of the 21st century.

Arman Poureisa
Oct 243 min read
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When Culture Shapes Campaigns: What Apple's Korean Ad Teaches Global Marketers
When Apple quietly changed its latest iPhone AirPods ad in Korea by removing a hand gesture that was included in global versions of the same ad, it sparked more than just online interest.

Professor Simon LEUNIG
Oct 234 min read
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SIGNATURE DESIGN LANGUAGE: How Icons Make Brands Unforgettable
In the context of this article, 'signature design language' refers to the unique visual elements that a brand consistently uses across its products, creating a visual identity that is instantly recognizable to consumers.

Arman Poureisa
Oct 233 min read
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When Collecting Becomes an Art: Taylor Swift and the Culture of Iconic Fashion Collectors
Collecting is more than just owning things in the world of luxury and art; it's also telling stories.

Professor Simon LEUNIG
Oct 224 min read
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Icons That Defined Luxury: From Cartier's Love to the Legends That Shaped Brands
In the world of luxury, there are timeless moments when a single creation transcends its material form

Arman Poureisa
Oct 224 min read
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The World's Most Exclusive Fashion Boutiques: Lessons From Bijan Pakzad
The House of Bijan on Rodeo Drive in Beverly Hills is one of the most exclusive boutiques in history. When the name Bijan Pakzad comes up, the fashion world immediately thinks of it.

Arman Poureisa
Oct 213 min read
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JACOB & CO IN THE SKY: WHEN HIGH-END BRANDS BUILD CITIES
Luxury has always been about pushing boundaries. For centuries, fashion houses and watchmakers have set the standard for taste and culture.

Arman Poureisa
Oct 215 min read
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When Supercars Meet Superstyles: Ferrari, Mansory, and the Fashion Crossover
Today, luxury isn't just for the industry it came from. Big names like Ferrari, Porsche, and Mansory are demonstrating that their impact extends far beyond the car industry by merging lifestyle and performance.

Arman Poureisa
Oct 204 min read
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When Art and Fashion Come Together: Louis Vuitton and the Never-Ending Conversation Between Canvas and Couture
Louis Vuitton's Spring/Summer 2026 collection once again redefined the intersection of art and fashion in the grand halls of the Louvre Museum, a place steeped in the history of the world's most renowned artworks.

Professor Simon LEUNIG
Oct 204 min read
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